The idea of Sejour developed after stylist Terry Bishop and colourist Carl Dawson got sick of the trend plaguing London salons: huge, overbearing studios with minimalist design and noisy activity. They met while learning under the hands of Nicky Clarke. After acquiring a broad clientele base, Bishop and Dawson created a home-like space for Chelsea socialites and Saudi royalty, who wanted a more intimate approach to keep their privacy. With a staff of talented Brazilians, South Africans and New Zealanders, customers at Sejour pay around £75 for a cut and around £500 for human hair extensions. One of the most experienced hairdressers in the salon is Zelda, who is currently working with a new generation of young models to enter the prestigious competition for the British Hairdressing Awards 2008. The popularity of human hair extensions has grown to such an extent in Chelsea that many costumers and celebrities living in the area are rarely seen without them. Professionally applied hair extensions are not to be confused with clip-in hair extensions, which are for temporary use and should be removed daily and not left in your hair when sleeping. The main advantage of real human hair extensions is that it is far easier to look after. There is no need to treat it any differently to your own hair and it looks and feels so natural that even a trained eye cannot tell you are wearing them when they are expertly applied. If the client wants to use human hair to thicken her own hair, an average amount of extensions would be approximately 50. The average lengthening process usually requires between 100-120 extensions. At Sejour the costumer can choose between European hair, the most popular choice for its soft natural feel and extensive colour range; Russian hair, the most exclusive and rare type of hair as it has not been dyed or chemically treated in any way; Brazilian hair, the most difficult to find in the UK as it is naturally curly in texture and it will remain curly even after washing, and Indian hair, a very popular choice as the quality is excellent but not quite as good as the European, Russian and Brazilian hair. There is a more limited colour range on this type of hair and it is pre-dyed to match a colour chart from which the hairdressers can match a client's hair. The cost for Indian hair is £6.00 per extension, £7.00 for European hair, £8.00 for Russian hair and £9.00 for Brazilian hair. All prices include materials, application and finished styling for all hair types. Extensions will last three to four months on average and normally 50% of the human hair can be re-used for future applications.
I was born in a small university town called Salamanca in the middle of Spain in 1968. It was almost unavoidable for me to study a Degree in Literature and Linguistics in my hometown and then I started travelling and working as a lecturer through the years until I landed in London and somehow my life changed.
For the last eight years I have been working at Cervantes Institute, a public institution from the Spanish Government that was founded in 1991 to promote Spanish language teaching and culture of Spanish-speaking countries throughout the world.
After having completed an MA in Cultural and Creative Industries at King's College London in 2005, my professional ambitions and interests started to shift. I undertook different projects of academic research about the Tourism Industry and then I went off travelling again to see everything I was reading about through the lens of my camera.
Since my last return to London, I have been teaching and helping to organize different exhibitions, conferences and Film festivals at Cervantes Institute in London.