I am still adjusting to the challenges of the course and I am trying to organize my life better to be able to explore all the opportunities and take advantage of the experiences that almost every day unfold in front of me. So far I have realized that being a photographer involves a lot of work before and after the shooting of interesting stories. Research, networking and organizational skills are important if you really want to get some depth in your projects. Producing strong single images is not enough if you don't have a powerful and clear idea about what you are trying to achieve. Great images can be pointless if you don't know the story behind. Yo need to be informed about the news and understand the issues and the people involved. From now on I will try to make notes about the subject, the image or the idea I am trying to develop, and to record sounds and interviews of the people I came across while on assignment. Understanding the financial side of the business is also important to identify potentially successful creative ideas and to analyze the feasibility of turning ideas into products and services in the real world. Fundraising, sponsorship and intellectual property protection law for instance are subjects I suppose I still need to learn, so I am planning to attend the New Creative Ventures course organized together by University of Arts and London Business School. And finally regarding the creative and technical side of the course, you just learn when you do it. So I will keep looking at the work of others and learning from my mistakes.
I was born in a small university town called Salamanca in the middle of Spain in 1968. It was almost unavoidable for me to study a Degree in Literature and Linguistics in my hometown and then I started travelling and working as a lecturer through the years until I landed in London and somehow my life changed.
For the last eight years I have been working at Cervantes Institute, a public institution from the Spanish Government that was founded in 1991 to promote Spanish language teaching and culture of Spanish-speaking countries throughout the world.
After having completed an MA in Cultural and Creative Industries at King's College London in 2005, my professional ambitions and interests started to shift. I undertook different projects of academic research about the Tourism Industry and then I went off travelling again to see everything I was reading about through the lens of my camera.
Since my last return to London, I have been teaching and helping to organize different exhibitions, conferences and Film festivals at Cervantes Institute in London.